Marketing Executive
Marketing
Full Time
Luton, United Kingdom
2019-05-29

Make our story come to life.

As part of the Electrolux Professional team, one day is never the same as the next. But what drives us everyday is our mission to make our customers’ work-life easier, more profitable – and truly sustainable. Becoming the OnE trusted partner, managing their complete operations. Understanding their daily journey – and making it a winning one - whether they run a hotel, restaurant, laundry or café. Acting truly sustainable means going beyond products; connecting users with intelligence, humans with technology and innovative thinkers with relevant business models. And providing the most inclusive service offering with expertise, state-of-the-art interfaces and the best people network.

Together with you, we will grow and create sustainable experiences for people and the world around us, in food, beverage and laundry. Electrolux Professional – we are The OnE.


A REGULAR DAY AT WORK / MAIN RESPONSIBILITIES

The role of the Marketing Executive is to implement the marketing plan and develop and sustain initiatives, which will enlarge the Electrolux Professional position in the UK & Ireland. Key goals are to strengthen image and brand visibility in the market in order to increase sales and volume in our distribution network.

Your main responsibilities will be:
- Implementation of central marketing strategy with adaptation to local situation
- Creation of local marketing plans, implementation and follow up
- Contribution towards budget creation, planning and tracking
- Maintain off – and online marketing tools, such as product brochures, pricelists, website, events, promotional activity, advertising and social media
- Maintain and develop a customer and prospect database
- Create and update high-quality reference database
- Support the development and management of the Center of Excellence
- Plan and carry out marketing activities independently for Electrolux and in co-operation with distribution network
- Create and support local initiatives for end-customers and exhibitions
- Create, implement and maximize possibilities in cross-marketing activities
- Maintain good working relations with other local marketing departments within Electrolux to adapt and create regional marketing activities
- Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organizations
- Communicating with target audiences and managing customer relationships
- Evaluating marketing campaigns with ROI initiatives
- Monitoring competitor activity
- Writing and proof reading copy
- Supporting the marketing manager and other colleagues

YOU
Energetic and drive result
Consumer & customer focused
Innovative and curious
Decision maker

EDUCATION & EXPERIENCE 
- 3+ years of Marketing/Communications experience required in B2B field 
- Bachelor in a Business/Marketing related field required or CIM Equivalent 
- Strong project management skills required 
- Strong creative writing and strong attention to detail required 
- Ability to handle multiple tasks and meet deadlines 
- Hands on mentality in organizing events and exhibitions 
- Strong program development, promotions, and merchandising 
- Experience in B2B is preferred 
- Ability to travel when required - nationally and internationally 
- Detail driven and well-organized • Fluent in English – written and verbal 
- Strong presentation skills

About Electrolux Professional
Electrolux Professional is a leading provider and trusted partner for unit and full solutions, with a comprehensive and integrated offering for food, beverage and laundry. Our innovative and efficient solutions help to make our customers’ work-life easier, more profitable - and truly sustainable every day. With 10,000 service technicians in over 140 countries, we offer our customers a worldwide service network. In 2018, Electrolux Professional had 3,000 employees and achieved global sales of SEK 9bn. 
For more information, visit: www.professional.electrolux.com