Marketing Manager, Vintec & Vintec Club
Marketing
Full Time
Singapore, Singapore
2021-02-18

SUMMARY

At Vintec, wine is as the heart of everything we do - it's a passion that we share with all wine lovers and that guides the creation of our products - that creates the perfect conditions to store wines so they can be enjoyed at their best, as intended by the winemaker - and services - exclusive set of experiences, benefits and a community that allows wine lovers to enrich their wine discovery journey. That's why Vintec is designed for wine lovers, by wine lovers.

As the Vintec Club & Vintec Marketing Manager, you will be responsible for supporting the marketing of the Vintec brand and launching and developing the Vintec Club within the community of wine lovers/wine cellar owners in Singapore, Malaysia, Thailand, Taiwan and Hong Kong - with potential for expansion to other locations. The ideal candidate possesses wine knowledge and local wine market experience, a drive for growth and an entrepreneurial spirit, and has a strong interest and/or experience in events and community management.

Get to know more about Vintec (Vintec.com) and the Vintec Club (vintecclub.com).

 

ESSENTIAL DUTIES AND RESPONSIBILITIES

Vintec Marketing:

  • Drive brand and product assets to grow brand communication across local markets, and support commercialization.
  • Development and implementation of Marketing strategies and activities to support our distributors in East Asia.
  • Management and monitoring of marketing, promotional campaign and market trends and provide feedback to management.

 

Vintec Club Duties:

  • Plan, conceptualize and execute 1st class promotional/hospitality events for Vintec Club members in Singapore, with wineries, restaurants, wine bars and trade partners
  • Establish and develop Vintec Club programs to ensure key relationships with wine stores, wine distributors and restaurants/wine bars
  • Drive loyalty/advocacy among existing customers, and introduce Vintec/Vintec Club to new customers/members.

·         Manage Vintec Club digital platforms including club website, app and shop with key stakeholders in business including Marketing, Ownership Solutions, IT, Finance and Legal to deliver strategy and business objectives

 

MINIMUM QUALIFICATIONS 

  • At least 5 years of working experience within the wine & spirits, hospitality or marketing and events industry.
  • Diploma/Bachelor’s degree in Business, Marketing or similar field
  • Ability to conduct negotiations relating to partnerships
  • Ability to work in a fast-paced environment
  • Presentation skills
  • Financial acumen
  • Business proposal and Presentation

PREFERRED QUALIFICATIONS

  • Wine industry experience
  • Digital community management
  • Social marketing
  • Event planning and hosting
  • Wine knowledge and passion
  • Fluent in Mandarin and/or Cantonese is a plus
Apply now

We encourage you to apply as soon as possible as candidates will be interviewed continuously. The position may be filled prior to the date described as 'Apply by'