Our sales teams use a holistic approach when working with our trade customers. Long-term partnerships, joint-business development and creating win-win scenarios are keys to our success. It means we explore and leverage consumer journeys that focus on in-store and e-commerce conversion and support this through digital media, training and dedicated services.
Along the way, we create consistent value for both parties, anchored by a solid and respectful relationship. Beyond this, we develop and quickly scale our direct-to-consumer capabilities. Branded online experiences and webstores, dedicated services during the life-time of the product, while being at arms-length when needed, these are all at the heart of our offerings.
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